“Sell Your Books!” (Handbook)

Cover of Sell Your Books!Hurrah, you’ve published a book! Now all you need is some readers – other than your friends and relations.

“But I’m a writer, not a salesman!” is the common cry of the new self-published author (from behind the boxes of books piled up in his spare bedroom).

Not sure where to begin? The new handbook, Sell Your Books!, by Debbie Young of Off The Shelf Book Promotions, will take you through all that you need to know to gain confidence and expertise in promoting your book. With abundant good humour and common-sense, it gives easy-to-follow instructions on everything from holding a local launch event to creating a worldwide author profile worldwide via the internet. This upbeat and supportive guide will be an invaluable addition to your writing reference library, to which you will return time and again.

Whether you’re new to the challenge of book promotion, or you just need some fresh ideas to shift your backlist, this new handbook will help you do what it says on the cover – SELL YOUR BOOKS! 

Chapter Headings

  1. Must I? Why You Should Promote Your Book
  2. Who Will Buy? The Modern Market for Books
  3. Action Stations! Planning Your Campaign
  4. Stake Your Claim! Identifying Your Market
  5. Dear Reader Getting to Know Your Target Audience
  6. The Truth Is Out There! Harnessing the Internet
  7. A Network by Any Other Name Exploiting Other Networks
  8. Shop! Getting the Retailer’s Attention
  9. Pay Attention to Me! Promotional Materials, Book Launches and Other Events
  10. Hold the Front Page! Getting Media Coverage
  11. How Long is a Piece of String? What to Spend in Time and Money
  12. Post-script Don’t Start From Here
  13. Conclusion: Keep the Plate Spinning Maintaining the Momentum

How to Order Your Copy

The paperback is now available to order for just £8.99 in paperback or just £3.99 as an ebook.

Click here to order your copy from Amazon or visit your local bookshop whose staff will be pleased to order it for you.


Here are a few of the early reviews – but there are lots more on the Reviews page.

“(This book) provides motivating, practical and cheerful guidance on the process. It raises the spirits and promotes author confidence. It’s an investment in your writing now – and your future development.”   Dr Alison Baverstock, Course Leader for MA Publishing at Kingston University, in the Foreword to Sell Your Books!

“Debbie Young writes in a friendly, engaging manner. It’s like listening to advice from a friend rather than reading a textbook. Her wealth of experience in PR, marketing, publishing and journalism is obvious. She leads the reader through topics such as, targeting markets, selling locally, harnessing the internet, pitching to a bookshop and much more. Well worth buying if you want to construct a proper sales campaign and give your book the push that it deserves.”     Sally Jenkins, Writer

“If you’re a writer with a book to market and sell, this one is for you. There is nothing else that I’ve read that is as helpful and specific as this, and certainly nothing aimed at the UK indie author market. So thanks, Debbie!”    Joanne Phillips, Novelist

“Full of invaluable advice for the self-published and small press author alike. Really great stuff!”  Sophie E Tallis, Fantasy writer

To read more reviews on this website, please click here.

25% of the author’s royalties will be donated to the JDRF (Juvenile Diabetes Research Foundation) to help its search for a cure for Type 1 Diabetes.

This book is a SilverWood Original title published by SilverWood Books.